In an effort to increase excitement and interaction around a photo contest, we enabled the Facebook comments social plugin. With over a billion monthly active users on Facebook, it only makes sense to use a tool people are familiar with.

Photo contests need Exposure –

The Facebook commenting plugin automatically posts photo comments to the user’s wall. Those that manage multiple Facebook pages can choose who they are posting as.  Ultimately, the more photo comments will increase friends and fans news feeds with relevant information.

How it works –

Find a photo in your contest and leave a comment, similar to screen shot on the left. Once your comment has been posted, it will automatically be synchronized on your Facebook wall.

If you manage multiple pages, simply choose who you are posting as to reach targeted audience.

Give it a try and visit this  photo contest and place a comment.

 

 

 

After your photo comment post, it will appear on your Facebook page similar to the screen shot below.  Encourage photo contest entrants to comment on their photos to begin the viral effect through friends and fans news feed.  Remember people learn by example – Contests host should engage in the conversation and break the ice.

Finally, don’t let your photo contest get lost in the timeline shuffle.  Make sure everyone that visits your page knows about the contest by starring it.

1. Locate the Facebook post on your timeline

2. Hover over the star icon and click highlight

Once the contest has been stared, it will be the featured wall post expanding to widescreen. Staring posts is a great way to display what you think is important to friends and fans.

About PhotoScramble

PhotoScramble has developed the tools for companies and organizations to create photo contests. Contest creators have the opportunity to engage their audience to promote, brand, compete, fundraise, or simply have fun.  Unlike other platforms, PhotoScramble has cross marketing capabilities and a freemium level of service.  PhotoScramble is a sister company of wdweb, based in Traverse City, MI.  Create a free photo contest at www.photoscramble.com